BFG to Offer Rebate Relief for Bounced Checks

Last week we reported that Continental Promotions Group (CPG), one of the largest and oldest rebate entities in the business, managed to put itself in a rather sticky situation by not having enough funds to pay off its obligations. To quickly recap, manufacturers have a pretty good idea of how many rebates on any given product will be processed and cut a check to CPG based on that amount. CPG then doles out the funds as rebate forms come trickling in, but a large chunk of money has gone inexplicably missing. According to HardOCP, CPG owes anywhere between $9 million to $12 million, but only has $3 million in cash. Oops! No laughing matter, it's the consumers who ultimately get the raw end of the deal, but at least one company has stepped up where CPG has fallen down.  In a letter to its customers , John Malley, BFG's senior director of marketing said that it has "corrected the situation" so that U.S.-based customers are clear to cash their rebate checks. "One of our third-party ... (link)