Submit a Story!
Votes
topics:

vote down flag
Microsoft parks "I'm a PC" recording booth outside Apple Store
appleinsider.com - 10/31/2008
Microsoft parks "I'm a PC" recording booth outside Apple Store
—
Microsoft Corp., engrossed in multi-million dollar marketing blitz to counter comical ads from rival Apple, Inc., is now using a portion of its budget to fuel guerilla retail tactics near the Mac maker's stores.
Microsoft Plants "I'm a PC" Kiosk Outside U.K. Apple Store
technologyexpert.blogspot.com - 11/2/2008
Microsoft Plants "I'm a PC" Kiosk Outside U.K. Apple Store
— technologyexpert.blogspot.com — It seems like Microsoft is taking some cues from typical political activity: meaning playing slightly "dirty." You... probably know that Microsoft's latest ad campaign consists of an "I'm a PC" look at real users around the world and Microsoft employees. (more) Microsoft Plants "I'm a PC" Kiosk Outside U.K. Apple Store

Comments vote down Iria Iria posted 11/2/2008posted this

Blog Reactions

Gizmodo:  Microsoft Parks "I'm a PC" Recording Kiosks Outside Apple Stores [Apple]

Tech-Ex:  Microsoft Plants "I'm a PC" Kiosk Outside U.K. Apple Store

The Tech Report: News:  All Saints Day Shortbread

More
1 Comment
Blog Reactions

Microsoft Parks "I'm a PC" Recording Kiosks Outside Apple Stores [Apple]
Gizmodo — ... Setting up large kiosks outside Apple stores where visitors can record their own "I'm a PC" video. The image above comes from an Apple store in England where a trio of Microsoft staffers will attempt to intercept Apple store patrons and convert them over the course of the next few days. Details are scarce on where these kiosks are going to be located—or whether the campaign will even come to the states. That having been said, have you seen one of these "I'm a PC" kiosks lately? [AppleInsider] ...

Microsoft Plants "I'm a PC" Kiosk Outside U.K. Apple Store
Tech-Ex — ... You probably know that Microsoft's latest ad campaign consists of an "I'm a PC" look at real users around the world and Microsoft employees. As the campaign enters a new phase, Microsoft has started parking kiosks around the world for people to record segments for the campaign, as well as accepting user uploads --- rather than just using professionally-chosen spokespeople. This particular location is, probably for Apple, more than a little annoying. According to a sharp-eyed AppleInsider reader: "It's a friggin booth where you can ...

All Saints Day Shortbread
The Tech Report: News — ... to block executive from moving to Apple AppleInsider reports Microsoft parks "I'm a PC" recording booth outside Apple Store Report: Asus gets customer ...

Microsoft Takes its Fight to the Apple Store
Maximum PC — ... , and that’s okay, it’s actually good to know they are capable of emotion. But is this really what passes for a news story? The popular web tabloid AppleInsider.com ran a news feature on Friday criticizing Microsoft’s decision to place a Vista campaign booth outside an Apple store in Birmingham England.  The booth was apparently set up to record I’m a PC videos for possible use in upcoming marketing efforts. Some of the clips gathered are slated for use in TV commercials while others will be used for web promotions. In addition to gathering video clips, Microsoft staffers are ...

Related Content
Introducing the Microsoft Store US
trevinchow.com 11/14/2008 — We previously launched Microso logo_msft_store_xl ft Store internationally in the UK , Germany and Korea . I’m now happy to announce that we have officially launched Microsoft Store for the U.S! With this launch, our customers in the U.S. are able ...
The Apple Store
store.apple.com 10/14/2008 — We'll be back soon You can contact our telesales team at the following numbers: US 1-800-MY-APPLE Luxembourg 800-25-278 Australia 133-622 Nederland 0800 0200 570 België 0800/99 846 New Zealand 0800-69-27753 Belgique 0800/93 932 Norge 800-33-034 Canada ...
Microsoft Hiring Away Apple Store Managers: Report
technologyexpert.blogspot.com 9/22/2009 — We knew that Microsoft was going to open its own retail stores this fall , some of them (they say) right next to Apple retail outlets. They even hired David Porter (a former 25-year veteran Wal-Mart executive) to be Corporate Vice President of Retail Stores. That's experience, and they're not ...
iTunes Store Top Music Retailer in the US
apple.com 10/2/2008 — CUPERTINO, California April 3, 2008 Apple today announced that the iTunes Store ( www.itunes.com ) surpassed Wal-Mart to become the number one music retailer in the US, based on the latest data from the NPD Group*. With over 50 million customers, ...
Microsoft Hits Apple Where it Hurts
pcworld.com 3/27/2009 — Video: Laptop Hunters $1000 – Lauren Gets an HP Pavilion Faster than you can say Red State vs. Blue State, Microsoft's latest ad has set off a class war between Windows and Mac fanboys. If you haven't seen the ad, basically, shopper Lauren tries to ...
New iPhone to Have Video Recording Capabilities?
technologyexpert.blogspot.com 3/21/2009 — There was no mention of video recording at the iPhone OS 3.0 event, so if you want to be able record video on your iPhone, it looks like you are still stuck jailbreaking your iPhone. Or are you? According to a report by AppleInsider , a "person who's proven extremely reliable" has told them ...
Microsoft's First Retail Store Opens (Like Apple Store With More Colors)
gizmodo.com 10/22/2009 — You've seen the mockup of the Microsoft Store , now step inside for a look around the real thing. We asked Phoenix-area stringer Dennis Tarwood to head over to the snooty mall and check things out. Here's what he experienced: I'm in Scottsdale ...
Microsoft to open retail stores near Apple's this fall
blogs.zdnet.com 7/15/2009 — Microsoft is planning to open the first of its planned retail stores next to existing Apple stores this fall. Kevin Turner, Microsoft's Chief Operating Officer, told partners the news during his Worldwide Partner Conference keynote on July 15.
Black Friday Deals - Apple Store (U.S.)
store.apple.com 11/25/2008 — Come back to the Apple Online Store the day after Thanksgiving for a special one-day-only holiday shopping event. You’ll find dozens of great iPod, iPhone, and Mac gift ideas. Mark your calendars. And start your research now by browsing the Apple ...
Apple to Store Managers: Don't Forget the Price Match
technologyexpert.blogspot.com 11/25/2008 — It's been store policy for some time, but both consumers and store employees may have forgotten it: Apple Stores have the ability to price match items from other authorized retailers. I think the key to remember is "authorized retailers," meaning ...
Check Out How Windows 7 Will Look on Tablet PCs — Maximum PC all RSS Feed 10/31/2008
Leaked screenshots of Microsoft's upcoming Windows 7 OS are nothing new, and we expect even more frequent peeks with beta releases floating around the web. That's the case with GottaBeMobile.com, who is currently participating in the Windows 7 beta ...
Week in review: Microsoft parts the clouds — CNET News - Business Tech 10/31/2008
At this year's Professional Developers Conference, Microsoft offers glimpses into the next version of its OS, the next iteration of its productivity suite, and its cloud-computing efforts. Microsoft announced a version of Windows that runs over ...
Microsoft Office Accounting Professional 2008 — PCMag.com: New Product Reviews 10/31/2008
Microsoft's accounting tool picks up a lot of ground on QuickBooks, thanks largely to the best interface in the field: It looks just like Outlook.
Microsoft Replaces Mac GM With 12-year Veteran — PC World Latest Technology News 10/31/2008
Microsoft announced on Friday that Eric Wilfrid will take over as the general manager of its Mac Business Unit. Wilfrid...
GDI/GDI+, Move Over: Microsoft Introduces Direct2D — Maximum PC all RSS Feed 10/31/2008
For most of the last decade, improving 3D performance has been the primary goal of operating system, application (read gaming) developers, and hardware developers. However, when you're at work, trying hard to make the money you need to buy a new ...